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Nike is preparing to enter the world of Metavars with virtual sneakers

نایکی با کفش‌های ورزشی مجازی برای ورود به دنیای متاورس آماده می‌شود

Nike is apparently preparing to enter the world of Metavars and has filed seven new trademark applications. It has also opened new job lines with the aim of hiring people to work in the digital products sector.

this company Intends Enter the virtual world of Metavars following part of its plans to produce and sell sneakers and sportswear. According to sources familiar with Nike’s plans, entering such a space is one of the company’s priorities and they even expect the company to unveil some virtual products related to such a space in the coming months.

Nike seems to be taking its first steps into the world of Metawares. The Oregon-based company has registered several new trademarks in this regard.

Documents from the U.S. Patent and Trademark Office show that the company filed a petition for Nike with the brand name “Just Do It” and the swoosh logo. The company has also filed two more applications for Air Jordan and Jumpman, bringing the total number of applications to seven.

1635972376 30 Nike is preparing to enter the world of Metavars with Nike is preparing to enter the world of Metavars with virtual sneakers 2

Of course, Nike has not officially commented on this decision. However, sources familiar with Nike’s strategies are announcing the company’s new decision to enter Metavars.

In addition to trademark applications, Nike is also looking to hire professionals in the meta-world, and has recently opened up new career opportunities. The company’s new job advertisement also shows the hiring of human resources to work in the digital products sector.

The decision to enter the world of Metavars can affect the increase in the stock price of this company. Nike shares rose 18 percent, bringing the company’s market value to more than $ 265 billion.

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